Her Loss: Stop being invisible. Start making an impression.
Ever go out for drinks with friends and you're the only one at the end of the night who hasn't gotten any numbers?
It's not that you lack confidence, looks, or conversational skills.
Your friend had a presence about him, one that made women lean in and find reasons to keep conversations going. Your friend smelled interesting. Intriguing. Masculine. Every time he walked past, women noticed him before he even spoke.
Meanwhile, you?
You smelled like laundry detergent with a faint scent of soap from the shower you took.
Scent is more than just a smell. It triggers emotions, sparks curiosity, and creates a feeling before you've said a single word. The right cologne will make you stand out amongst a sea of men who fade to the background. Her Loss makes sure you're felt before you're ever seen.